Braze
Braze is a customer engagement platform that helps businesses connect with their customers through personalized messaging and campaigns across multiple channels.
Why
Braze
is great
Braze is an engagement platform that helps brands use data to personalize and automate communications with their customers. What sets Braze apart is its ability to support real-time data streaming and segmentation, allowing brands to send messages at the right time, with the right content, through the right channel. Braze enables businesses to unify their customer data across channels and devices, and provides the tools to create more targeted and effective marketing campaigns.
How Artifact can make
Braze
even better
Uncover unexpected customer behaviors and journeys with Artifact’s ability to analyze 100% of customer interactions, including conversations from channels not supported by Braze, such as email, chat, and phone calls.
Use Artifact’s AI-generated insights to automatically detect trending topics, customer sentiments, and other important factors beyond the reach of Braze’s personalization and automation capabilities.
Analyze customer feedback and requests to identify areas where Braze campaigns can be optimized, and create workflows to send those messages to Braze as they happen.
Leverage Artifact’s ability to measure the frequency and prevalence of topics, and align these insights with business metrics and goals to optimize Braze campaigns.
Zoom into specific phrases and topics to understand exactly what’s happening with your customers, and surface those insights to the Braze team for faster and more effective campaigns.
Would you like a demo of your data inside of Artifact?
Get in touch with us, and we’ll help you analyze your data inside of Artifact in as fast as 24 hours!