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Artifact is a smart copilot for understanding what customers want

Artifact centralizes qualitative data into a single source of truth, and uses advanced but proven AI methods to synthesize actionable insights so you can instantly understand what’s most important to your customers.

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Prioritize and ship product faster with the help of continuous customer research

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With every customer conversation, across the entire customer journey, instantly synthesized, and at your fingertips— Artifact is enabling digital product teams to identify the right priorities, faster than ever before.

An image depicting how Artifact enables teams to continuously run customer research activities without having to pause to synthesize their data.

Decrease support costs by driving urgency around critical issues

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With every team working off the same synthesized data, there will be far less debate about what needs to be escalated. Critical issues will be quickly identified and fixed with the entire organization speaking with one voice, instead of contending against anecdote.

An image depicting how Artifact enables product teams and customer support teams to share the same priorities, because they share the same data.

Increase conversions by focusing on what’s most valuable with the most qualified leads

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Equipped with a better understanding of the customer experience, GTM teams can deliver personalized messaging. Artifact is the first technology platform that unites all your qualitative data in one place, giving GTM teams the information they need to have more successful customer interactions.

An image depicting how Artifact can enable go-to-market teams leverage customer experience insights to make better sales and marketing decisions.

Engage your community and build a better product with your community advocates

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Change the way you engage with your community by making them part of your product development. Let them tell you about their pain points, and instantly turn their feedback into actionable product features.

An image depicting how noisy user communities can be, and how Artifact helps teams find a signal in all the noisy chatter.

Get to the point faster with each customer interaction every day

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Stream is a powerful summarization engine for every customer interaction that you integrate into Artifact. Stream reads and summarizes the key distinct aspects of what happened in each interaction.


When you use Artifact, you get an easy-to-understand view of your customers’ needs by automatically summarizing every conversation into a single, sharable document.

A depiction of Artifacts capability to summarize customer interactions.

If you're short on time, you won't need to comb through every summary. Simply do a quick, high-level daily review of what happened in each of your qualitative channels. Sent straight to your inbox, you can quickly catch up and get back to what's important: building great products.

A depiction of how Artifact sends you a daily summary of what's happened in your qualitative data channels.

With Artifact, you can send summaries of every customer conversation straight to your team's Slack channel. This will enable your team to stay up to date on what's being said, who's saying it, and where the conversation is headed.

A depiction of Artifact's capability to send insights to Slack channels.

Ask Artifact a question and get an intelligent answer

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Answers is an AI system that allows our users to ask important questions about the contents of their qualitative data and receive accurately synthesized answers back.


State-of-the-art AI-powered answers are only a question away. Ask Artifact questions in plain English - get responses in plain English.

A depiction of Artifact's capability to let you answer natural language questions about your data, and receive machine learning generated answers back.

Artifact makes it easy to keep everyone up to speed. Invite collaborators, ask questions, and share key findings with your entire team.

A depiction of Artifact's ability to invite colleagues to collaborate with you inside of Artifact.

Want to see what your customers are saying? Artifact's technology goes beyond trend recognition. View which customer comments and verbatims make up the intelligent answers given to you.

A depiction of how you're able to click into the original source verbatim conversations with customers in Artifact.

Don't worry about setting up filtering through facets and complex logic. Just ask a question to narrow down date periods and data sources, and Artifact will interpret what you've asked and return accurate results to you in seconds.

An image depicting how user's can filter their insights using natural language instead of explicit filter facets.

Spot critical and significant changes in your data

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Inspect delivers simple and easy-to-understand insights into critical and sometimes unexpected changes in your qualitative data. Inspect constantly monitors your data, spotting the most important events.


Leave the human analysis behind. Each day, Artifact will greet you with new insights to help get the ball rolling.

A depiction of data stories in Artifact.

Artifact's unique ability to recognize specific trends and anomalies in customer conversations places the most critical information at your fingertips.

A depiction of Artifact's capabilities to detect and alert you of anomalies and trends.

Artifact is the most sophisticated platform for understanding your qualitative data

Artifact is powered by very advanced artificial intelligence, however every feature is simple, intuitive, and human-friendly.

↳ Automatic topic detection

Artifact automatically detects, clusters, and labels interactions around similar topics. No human training or implementation is necessary. Our cutting-edge AI does all the hard work.

↳ Smart summarization

Our AI systems automatically generate representative summaries of every customer conversation.

↳ Natural language filtering

Narrow down what you’re looking for when you’re asking a question by using natural language instead of heavy filter facets and tools. We’ll interpret your intent and give you accurate results.

↳ User data mapping

Our software automatically attaches and assigns every customer conversation to the correct user and account across multiple data sources.

↳ 40+ native data connectors

Artifact has native connections into dozens of qualitative and quantitative data sources.

↳ Trend & anomaly detection

Artifact will automatically spot critical changes like trends and anomalies.

↳ Customer segmentation

Filter by dozens of different metadata fields from your data sources to create your own customer segment based on your project needs.

↳ Contextual topic categories

Artifact thematically classifies topics within categories like issues, feature requests, etc.


Frequently Asked Questions

What’s different or special about your technology?
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Artifact utilizes an ensemble of unsupervised and supervised machine learning techniques. This means there is no special training needed, no heavy implementation process for each new data set, and no human intervention necessary. While other machine learning software might help identify topics, they require human intervention to understand them. Artifact not only identifies insights but analyzes and interprets them as well.

What data sources does Artifact integrate with?
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Artifact has dozens of different qualitative connectors for you to leverage. You can see our connector catalog.

Is there any manual tagging or theming I need to do?
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No, there's no manual tagging, coding, or theme generation that you'll need to do inside of Artifact. Our technology does the heavy lifting of understanding and thematically clustering similar customer interactions.

How can I trust that Artifact's insights are accurate?
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Artifact has a talented team of experienced software and machine learning experts. We've been hard at work for quite a while to create a product that generates insights you'll not only be able to quickly act on, but feel confident doing so.

Additionally, the supporting evidence of every insight is readily available for explainability and quick understanding.

How can I trust that Artifact will work with our data?
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Artifact leverages advanced unsupervised machine learning techniques that allow us to create insights for any customer in a variety different segments and industries.

How often will I receive insights?
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Daily. Insights will be available by 9 a.m. local time.

How is this different than behavioral analytics tools?
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Behavioral analytics products like Pendo and Amplitude track and and measure what your customers do inside your product. Artifact helps you understand what your customers are saying and how you can better cater to their needs.

How long does it take to implement Artifact?
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Integration of customer data can take up to one day. Once integrated, you will start receiving insights from Artifact immediately, with some features taking 1-2 weeks to fully implement.

Transform the way you think about qualitative data

Artifact can help you understand your customer voice faster and more accurately than ever before.

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